{"id":3162,"date":"2021-12-04T13:23:32","date_gmt":"2021-12-04T10:23:32","guid":{"rendered":"https:\/\/www.cenuta.com\/blog\/?p=3162"},"modified":"2021-12-04T13:23:34","modified_gmt":"2021-12-04T10:23:34","slug":"influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur","status":"publish","type":"post","link":"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/","title":{"rendered":"Influencer ne demek ve Influencer marketing nedir? Influencer nas\u0131l olunur"},"content":{"rendered":"\n<p>\u0130nternet kullan\u0131m\u0131n\u0131n son y\u0131llarda ciddi oranda artmas\u0131yla birlikte farkl\u0131 kavramlar da ortaya \u00e7\u0131km\u0131\u015ft\u0131r. internet ve sosyal medya insanlar\u0131n g\u00fcnl\u00fck hayat\u0131na dahil olmas\u0131yla beraber, \u0130ngilizce&#8217;den gelen farkl\u0131 kelimeleri g\u00fcndelik hayat\u0131m\u0131zda kullan\u0131r hale geldik. Bu \u0130ngilizce kelimelerin biri de &#8220;<strong>Influencer<\/strong>&#8221; terimidir. Sosyal medyay\u0131 yak\u0131ndan takip edenler influencer kelimesinin ne anlama geldi\u011fini biliyorlard\u0131r elbette. Ancak sosyal medyaya uzaktan bakan veya aras\u0131 olmayan ki\u015filerin merak etti\u011fi ve ara\u015ft\u0131rd\u0131\u011f\u0131 bir konudur.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_71 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u0130\u00e7indekiler<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a67c5278daa1\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a67c5278daa1\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#Influencer_Nedir\" title=\"Influencer Nedir?\">Influencer Nedir?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#Takipci_Sayisina_Gore_Influencer\" title=\"Takip\u00e7i Say\u0131s\u0131na G\u00f6re Influencer\">Takip\u00e7i Say\u0131s\u0131na G\u00f6re Influencer<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#Mega-Influencers\" title=\"Mega-Influencers\">Mega-Influencers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#Macro-Influencers\" title=\"Macro-Influencers\">Macro-Influencers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#Micro-Influencers\" title=\"Micro-Influencers\">Micro-Influencers<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#Influencer_Nasil_Olunur\" title=\"Influencer Nas\u0131l Olunur?\">Influencer Nas\u0131l Olunur?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#Influencer_Ne_Kadar_Kazaniyor\" title=\"Influencer Ne Kadar Kazan\u0131yor?\">Influencer Ne Kadar Kazan\u0131yor?<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Influencer_Nedir\"><\/span>Influencer Nedir?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u0130ngilizce anlam\u0131 Influencer olan terimin tam olarak T\u00fcrk\u00e7e hali, <strong>&#8220;Etkileyici&#8221; <\/strong>olarak \u00e7evrilebilir. Sosyal medyada y\u00fczbinlerce takip\u00e7iye ula\u015fm\u0131\u015f ve her bir g\u00f6nderilerini binlerce ki\u015finin be\u011fendi\u011fi ki\u015filere <strong>\u0131nfluencer <\/strong>ad\u0131 verilir. Tan\u0131nm\u0131\u015f bir oyuncu veya futbolcular bile kar\u015f\u0131n\u0131za <strong>\u0131nfluencer <\/strong>olarak \u00e7\u0131kabilir.<\/p>\n\n\n\n<p>Influencer asl\u0131nda bir meslek olarak g\u00f6r\u00fclebilir. Bu ki\u015filer markalardan ald\u0131\u011f\u0131 sponsorlu fiziksel veya dijital \u00fcr\u00fcnleri tan\u0131tarak para kazanabiliyorlar. Markalar\u0131n vermi\u015f oldu\u011fu bu \u00fcr\u00fcnleri kullan\u0131p deneyimledikten sonra g\u00f6r\u00fc\u015flerini takip\u00e7ilerine aktar\u0131yorlar. Markalar\u0131n vermi\u015f oldu\u011fu bu reklamlar bir reklam pazarlama stratejisidir. Nedeni ise takip\u00e7iler yak\u0131ndan takip ettikleri \u0131nfluencerlar\u0131n fikirlerine g\u00fcvenirler.<\/p>\n\n\n\n<p>Kar\u015f\u0131n\u0131za elbette bir \u00fcr\u00fcn tan\u0131t\u0131m\u0131 yapan, bir hizmet hakk\u0131nda konu\u015fan ki\u015fi g\u00f6rm\u00fc\u015fs\u00fcn\u00fczd\u00fcr. Bu ki\u015filer \u00fcr\u00fcnleri takip\u00e7ilerine pazarlamaktad\u0131r. Influencer, ad\u0131ndan da anla\u015faca\u011f\u0131 \u00fczere <em>&#8220;Etkileyen ki\u015fi&#8221;<\/em>, hedef kitlesinin b\u00fcy\u00fckl\u00fc\u011f\u00fc veya bireysel ikna kabiliyetinin bir sonucu olarak di\u011fer insanlar\u0131n davran\u0131\u015flar\u0131n\u0131 etkileme yetene\u011fine sahip olan ki\u015fidir<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Takipci_Sayisina_Gore_Influencer\"><\/span>Takip\u00e7i Say\u0131s\u0131na G\u00f6re Influencer<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Mega-Influencers\"><\/span><strong>Mega-Influencers<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p><strong>Mega-Influencers<\/strong> sosyal medyada \u00e7ok fazla takip\u00e7isi olanlara verilen isimdir. Mega-Influencers, en az bir sosyal medya platformunda 1 milyon takip\u00e7isi olan ki\u015filere denir. Film y\u0131ld\u0131zlar\u0131, sporcular, m\u00fczisyenler gibi bir\u00e7ok \u00fcnl\u00fc insan sosyal medyay\u0131 aktif olarak kullanmamalar\u0131na ra\u011fmen Mega-Influencers kategorisine girmi\u015f bulunmaktad\u0131rlar.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Macro-Influencers\"><\/span><strong>Macro-Influencers<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p><strong>Macro-Influencers<\/strong>, Mega-Influencerlardan bir ad\u0131m a\u015fa\u011f\u0131dad\u0131r. En az bir sosyal medya platformunda 50.000 bin ile 1 milyon aras\u0131nda takip\u00e7isi olan ki\u015filere verilen isimdir.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Micro-Influencers\"><\/span><strong>Micro-Influencers<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p><strong>Micro-Influencers<\/strong> \u00f6zellikle kendini bir alanda alanda geli\u015ftirmi\u015f az say\u0131da takip\u00e7isi olan ki\u015filere verilen isimdir. Farkl\u0131 i\u00e7erikler sunan bu ki\u015filer olduk\u00e7a dikkat \u00e7ekici olabiliyorlar. 1.000 ile 50.000 takip\u00e7i aral\u0131\u011f\u0131na sahip olan ki\u015filerdir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Influencer_Nasil_Olunur\"><\/span>Influencer Nas\u0131l Olunur?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Influencer olmak isteyen bir ki\u015finin sosyal medyay\u0131 aktif ve do\u011fru kullanabilmesi gerekmektedir. Do\u011fru kullan\u0131mdan sonra kendi ki\u015fili\u011finize ve zevklerinize g\u00f6re bir alan bulun. Ba\u015far\u0131l\u0131 ve \u00f6zg\u00fcn olmak i\u00e7in se\u00e7ece\u011finiz alan hakk\u0131nda bilgi sahibi olman\u0131z gerekmektedir.<\/p>\n\n\n\n<p>\u0130lgili oldu\u011funuz alan\u0131 belirledikten sonra olu\u015fturdu\u011funuz hesab\u0131 bir g\u00f6zden ge\u00e7irmeniz gerekir. \u0130\u015fe, insanlar\u0131n dikkatini \u00e7ekecek bir biyografi ekleyerek ba\u015flayabilirsiniz.<\/p>\n\n\n\n<p>Kendinize bir program yap\u0131n ve d\u00fczenli olarak foto\u011fraf ve video payla\u015f\u0131n. Payla\u015f\u0131m s\u0131kl\u0131\u011f\u0131n\u0131z\u0131 artt\u0131rarak yeni takip\u00e7i kazanabilmeniz muhtemeldir.<\/p>\n\n\n\n<p>S\u00fcrekli aktif olman\u0131z gerekli. Sadece foto\u011fraf veya video payla\u015fmak yeterli olmayacakt\u0131r. S\u00fcrekli yapt\u0131\u011f\u0131n\u0131z i\u015fleri, gezdi\u011finiz yerleri, giydi\u011finiz k\u0131yafetleri ve hatta yedi\u011finiz yemekleri hikaye olarak payla\u015farak takip\u00e7ilerinize kendinizi hat\u0131rlat\u0131n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Influencer_Ne_Kadar_Kazaniyor\"><\/span>Influencer Ne Kadar Kazan\u0131yor?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Markalar \u0131nfluencerlere reklam vermeyi \u00e7ok sever. \u00c7\u00fcnk\u00fc bir \u00e7ok takip\u00e7isi olan bir ki\u015finin verece\u011fi reklam trend olabilir. Takip\u00e7iler tan\u0131t\u0131lan bu \u00fcr\u00fcn\u00fc sat\u0131n almaya te\u015fvik edilebilir. Influencerler ald\u0131klar\u0131 bu reklamlardan para kazanabilirler. Ald\u0131klar\u0131 \u00fccretin miktar\u0131 markadan markaya de\u011fi\u015fiklik g\u00f6sterir.<\/p>\n\n\n\n<p>Net bir kazanc\u0131 olamayan bu i\u015f sekt\u00f6r\u00fcn\u00fcn kazand\u0131rd\u0131\u011f\u0131 para de\u011fi\u015fkenlik g\u00f6sterebiliyor. Ayl\u0131k olarak 300.000 TL kazan\u0131labildi\u011fi gibi 3.000 TL&#8217;de kazan\u0131labilir.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0130nternet kullan\u0131m\u0131n\u0131n son y\u0131llarda ciddi oranda artmas\u0131yla birlikte farkl\u0131 kavramlar<a href=\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/\">&#8230;<\/a><\/p>\n","protected":false},"author":4,"featured_media":4279,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-3162","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-terimler-sozlugu"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Influencer ne demek ve Influencer marketing nedir? Influencer nas\u0131l olunur - Cenuta Blog\" \/>\n<meta property=\"og:description\" content=\"\u0130nternet kullan\u0131m\u0131n\u0131n son y\u0131llarda ciddi oranda artmas\u0131yla birlikte farkl\u0131 kavramlar...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/\" \/>\n<meta property=\"og:site_name\" content=\"Cenuta Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/cenutacom\" \/>\n<meta property=\"article:published_time\" content=\"2021-12-04T10:23:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-04T10:23:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.cenuta.com\/blog\/wp-content\/uploads\/2021\/11\/influencer-nedir.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cenutacom\" \/>\n<meta name=\"twitter:site\" content=\"@cenutacom\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u00d6mer Y\u00fcksel\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.cenuta.com\/blog\/#organization\",\"name\":\"Cenuta Telekom\u00fcnikasyon Anonim \u015eirketi\",\"url\":\"https:\/\/www.cenuta.com\/blog\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/cenutacom\",\"https:\/\/www.instagram.com\/cenutacom\/\",\"https:\/\/www.linkedin.com\/company\/cenuta\",\"https:\/\/www.youtube.com\/cenuta\",\"https:\/\/twitter.com\/cenutacom\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.cenuta.com\/blog\/#logo\",\"inLanguage\":\"tr\",\"url\":\"https:\/\/www.cenuta.com\/blog\/wp-content\/uploads\/2020\/08\/logo_siyah.png\",\"contentUrl\":\"https:\/\/www.cenuta.com\/blog\/wp-content\/uploads\/2020\/08\/logo_siyah.png\",\"width\":805,\"height\":200,\"caption\":\"Cenuta Telekom\u00fcnikasyon Anonim \u015eirketi\"},\"image\":{\"@id\":\"https:\/\/www.cenuta.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.cenuta.com\/blog\/#website\",\"url\":\"https:\/\/www.cenuta.com\/blog\/\",\"name\":\"Cenuta Blog\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.cenuta.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.cenuta.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"tr\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#primaryimage\",\"inLanguage\":\"tr\",\"url\":\"https:\/\/www.cenuta.com\/blog\/wp-content\/uploads\/2021\/11\/influencer-nedir.jpg\",\"contentUrl\":\"https:\/\/www.cenuta.com\/blog\/wp-content\/uploads\/2021\/11\/influencer-nedir.jpg\",\"width\":1200,\"height\":675,\"caption\":\"influencer nedir\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#webpage\",\"url\":\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/\",\"name\":\"Influencer ne demek ve Influencer marketing nedir? Influencer nas\u0131l olunur - Cenuta Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.cenuta.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#primaryimage\"},\"datePublished\":\"2021-12-04T10:23:32+00:00\",\"dateModified\":\"2021-12-04T10:23:34+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Ana sayfa\",\"item\":\"https:\/\/www.cenuta.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Influencer ne demek ve Influencer marketing nedir? Influencer nas\u0131l olunur\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#webpage\"},\"author\":{\"@id\":\"https:\/\/www.cenuta.com\/blog\/#\/schema\/person\/c3f8b14a9a6acaea989a4fe54816fcb4\"},\"headline\":\"Influencer ne demek ve Influencer marketing nedir? Influencer nas\u0131l olunur\",\"datePublished\":\"2021-12-04T10:23:32+00:00\",\"dateModified\":\"2021-12-04T10:23:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#webpage\"},\"wordCount\":655,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.cenuta.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.cenuta.com\/blog\/wp-content\/uploads\/2021\/11\/influencer-nedir.jpg\",\"articleSection\":[\"Terim S\u00f6zl\u00fc\u011f\u00fc\"],\"inLanguage\":\"tr\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.cenuta.com\/blog\/#\/schema\/person\/c3f8b14a9a6acaea989a4fe54816fcb4\",\"name\":\"\u00d6mer Y\u00fcksel\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.cenuta.com\/blog\/#personlogo\",\"inLanguage\":\"tr\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/bf728f844bc7928492269e4485efa490?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/bf728f844bc7928492269e4485efa490?s=96&d=mm&r=g\",\"caption\":\"\u00d6mer Y\u00fcksel\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/","og_locale":"tr_TR","og_type":"article","og_title":"Influencer ne demek ve Influencer marketing nedir? Influencer nas\u0131l olunur - Cenuta Blog","og_description":"\u0130nternet kullan\u0131m\u0131n\u0131n son y\u0131llarda ciddi oranda artmas\u0131yla birlikte farkl\u0131 kavramlar...","og_url":"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/","og_site_name":"Cenuta Blog","article_publisher":"https:\/\/www.facebook.com\/cenutacom","article_published_time":"2021-12-04T10:23:32+00:00","article_modified_time":"2021-12-04T10:23:34+00:00","og_image":[{"width":1200,"height":675,"url":"https:\/\/www.cenuta.com\/blog\/wp-content\/uploads\/2021\/11\/influencer-nedir.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_creator":"@cenutacom","twitter_site":"@cenutacom","twitter_misc":{"Yazan:":"\u00d6mer Y\u00fcksel","Tahmini okuma s\u00fcresi":"3 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/www.cenuta.com\/blog\/#organization","name":"Cenuta Telekom\u00fcnikasyon Anonim \u015eirketi","url":"https:\/\/www.cenuta.com\/blog\/","sameAs":["https:\/\/www.facebook.com\/cenutacom","https:\/\/www.instagram.com\/cenutacom\/","https:\/\/www.linkedin.com\/company\/cenuta","https:\/\/www.youtube.com\/cenuta","https:\/\/twitter.com\/cenutacom"],"logo":{"@type":"ImageObject","@id":"https:\/\/www.cenuta.com\/blog\/#logo","inLanguage":"tr","url":"https:\/\/www.cenuta.com\/blog\/wp-content\/uploads\/2020\/08\/logo_siyah.png","contentUrl":"https:\/\/www.cenuta.com\/blog\/wp-content\/uploads\/2020\/08\/logo_siyah.png","width":805,"height":200,"caption":"Cenuta Telekom\u00fcnikasyon Anonim \u015eirketi"},"image":{"@id":"https:\/\/www.cenuta.com\/blog\/#logo"}},{"@type":"WebSite","@id":"https:\/\/www.cenuta.com\/blog\/#website","url":"https:\/\/www.cenuta.com\/blog\/","name":"Cenuta Blog","description":"","publisher":{"@id":"https:\/\/www.cenuta.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.cenuta.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"tr"},{"@type":"ImageObject","@id":"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#primaryimage","inLanguage":"tr","url":"https:\/\/www.cenuta.com\/blog\/wp-content\/uploads\/2021\/11\/influencer-nedir.jpg","contentUrl":"https:\/\/www.cenuta.com\/blog\/wp-content\/uploads\/2021\/11\/influencer-nedir.jpg","width":1200,"height":675,"caption":"influencer nedir"},{"@type":"WebPage","@id":"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#webpage","url":"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/","name":"Influencer ne demek ve Influencer marketing nedir? Influencer nas\u0131l olunur - Cenuta Blog","isPartOf":{"@id":"https:\/\/www.cenuta.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#primaryimage"},"datePublished":"2021-12-04T10:23:32+00:00","dateModified":"2021-12-04T10:23:34+00:00","breadcrumb":{"@id":"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Ana sayfa","item":"https:\/\/www.cenuta.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Influencer ne demek ve Influencer marketing nedir? Influencer nas\u0131l olunur"}]},{"@type":"Article","@id":"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#article","isPartOf":{"@id":"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#webpage"},"author":{"@id":"https:\/\/www.cenuta.com\/blog\/#\/schema\/person\/c3f8b14a9a6acaea989a4fe54816fcb4"},"headline":"Influencer ne demek ve Influencer marketing nedir? Influencer nas\u0131l olunur","datePublished":"2021-12-04T10:23:32+00:00","dateModified":"2021-12-04T10:23:34+00:00","mainEntityOfPage":{"@id":"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#webpage"},"wordCount":655,"commentCount":0,"publisher":{"@id":"https:\/\/www.cenuta.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.cenuta.com\/blog\/influencer-ne-demek-ve-influencer-marketing-nedir-influencer-nasil-olunur\/#primaryimage"},"thumbnailUrl":"https:\/\/www.cenuta.com\/blog\/wp-content\/uploads\/2021\/11\/influencer-nedir.jpg","articleSection":["Terim S\u00f6zl\u00fc\u011f\u00fc"],"inLanguage":"tr"},{"@type":"Person","@id":"https:\/\/www.cenuta.com\/blog\/#\/schema\/person\/c3f8b14a9a6acaea989a4fe54816fcb4","name":"\u00d6mer Y\u00fcksel","image":{"@type":"ImageObject","@id":"https:\/\/www.cenuta.com\/blog\/#personlogo","inLanguage":"tr","url":"https:\/\/secure.gravatar.com\/avatar\/bf728f844bc7928492269e4485efa490?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/bf728f844bc7928492269e4485efa490?s=96&d=mm&r=g","caption":"\u00d6mer Y\u00fcksel"}}]}},"_links":{"self":[{"href":"https:\/\/www.cenuta.com\/blog\/wp-json\/wp\/v2\/posts\/3162","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cenuta.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cenuta.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cenuta.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cenuta.com\/blog\/wp-json\/wp\/v2\/comments?post=3162"}],"version-history":[{"count":22,"href":"https:\/\/www.cenuta.com\/blog\/wp-json\/wp\/v2\/posts\/3162\/revisions"}],"predecessor-version":[{"id":4280,"href":"https:\/\/www.cenuta.com\/blog\/wp-json\/wp\/v2\/posts\/3162\/revisions\/4280"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cenuta.com\/blog\/wp-json\/wp\/v2\/media\/4279"}],"wp:attachment":[{"href":"https:\/\/www.cenuta.com\/blog\/wp-json\/wp\/v2\/media?parent=3162"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cenuta.com\/blog\/wp-json\/wp\/v2\/categories?post=3162"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cenuta.com\/blog\/wp-json\/wp\/v2\/tags?post=3162"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}