{"id":23369,"date":"2025-05-30T08:12:52","date_gmt":"2025-05-30T05:12:52","guid":{"rendered":"https:\/\/www.cenuta.com\/blog\/?p=23369"},"modified":"2025-05-30T08:12:55","modified_gmt":"2025-05-30T05:12:55","slug":"wordpresste-google-analytics-kurulumu-nasil-yapilir-ziyaretci-analizi-ve-hedef-takibi-rehberi","status":"publish","type":"post","link":"https:\/\/www.cenuta.com\/blog\/wordpresste-google-analytics-kurulumu-nasil-yapilir-ziyaretci-analizi-ve-hedef-takibi-rehberi\/","title":{"rendered":"WordPress\u2019te Google Analytics Kurulumu Nas\u0131l Yap\u0131l\u0131r? Ziyaret\u00e7i Analizi ve Hedef Takibi Rehberi"},"content":{"rendered":"\n<p>WordPress sitenizdeki kullan\u0131c\u0131 davran\u0131\u015flar\u0131n\u0131 analiz etmek ve pazarlama stratejilerinizi veriye dayal\u0131 geli\u015ftirmek i\u00e7in <strong>Google Analytics<\/strong> olmazsa olmaz bir ara\u00e7t\u0131r. Bu rehberde, WordPress i\u00e7in Google Analytics kurulum ad\u0131mlar\u0131n\u0131, ziyaret\u00e7i analiz y\u00f6ntemlerini ve d\u00f6n\u00fc\u015f\u00fcm hedeflerinin nas\u0131l tan\u0131mlanaca\u011f\u0131n\u0131 detayl\u0131 \u015fekilde ele al\u0131yoruz.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_71 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u0130\u00e7indekiler<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a20ae75bf9b1\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a20ae75bf9b1\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.cenuta.com\/blog\/wordpresste-google-analytics-kurulumu-nasil-yapilir-ziyaretci-analizi-ve-hedef-takibi-rehberi\/#Google_Analytics_Nedir_ve_Neden_Kullanilir\" title=\"Google Analytics Nedir ve Neden Kullan\u0131l\u0131r?\">Google Analytics Nedir ve Neden Kullan\u0131l\u0131r?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.cenuta.com\/blog\/wordpresste-google-analytics-kurulumu-nasil-yapilir-ziyaretci-analizi-ve-hedef-takibi-rehberi\/#WordPress_Sitesine_Google_Analytics_Kurulumu_GA4\" title=\"WordPress Sitesine Google Analytics Kurulumu (GA4)\">WordPress Sitesine Google Analytics Kurulumu (GA4)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.cenuta.com\/blog\/wordpresste-google-analytics-kurulumu-nasil-yapilir-ziyaretci-analizi-ve-hedef-takibi-rehberi\/#1_Google_Analytics_Hesabi_Olusturma\" title=\"1. Google Analytics Hesab\u0131 Olu\u015fturma\">1. Google Analytics Hesab\u0131 Olu\u015fturma<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.cenuta.com\/blog\/wordpresste-google-analytics-kurulumu-nasil-yapilir-ziyaretci-analizi-ve-hedef-takibi-rehberi\/#2_Izleme_Kodu_WordPresse_Nasil_Eklenir\" title=\"2. \u0130zleme Kodu WordPress\u2019e Nas\u0131l Eklenir?\">2. \u0130zleme Kodu WordPress\u2019e Nas\u0131l Eklenir?<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.cenuta.com\/blog\/wordpresste-google-analytics-kurulumu-nasil-yapilir-ziyaretci-analizi-ve-hedef-takibi-rehberi\/#Yontem_1_Eklenti_ile_Kurulum_Onerilen\" title=\"Y\u00f6ntem 1: Eklenti ile Kurulum (\u00d6nerilen)\">Y\u00f6ntem 1: Eklenti ile Kurulum (\u00d6nerilen)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.cenuta.com\/blog\/wordpresste-google-analytics-kurulumu-nasil-yapilir-ziyaretci-analizi-ve-hedef-takibi-rehberi\/#Yontem_2_Manuel_Kod_Ekleme\" title=\"Y\u00f6ntem 2: Manuel Kod Ekleme\">Y\u00f6ntem 2: Manuel Kod Ekleme<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.cenuta.com\/blog\/wordpresste-google-analytics-kurulumu-nasil-yapilir-ziyaretci-analizi-ve-hedef-takibi-rehberi\/#Gercek_Zamanli_ve_Davranissal_Ziyaretci_Analizi\" title=\"Ger\u00e7ek Zamanl\u0131 ve Davran\u0131\u015fsal Ziyaret\u00e7i Analizi\">Ger\u00e7ek Zamanl\u0131 ve Davran\u0131\u015fsal Ziyaret\u00e7i Analizi<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.cenuta.com\/blog\/wordpresste-google-analytics-kurulumu-nasil-yapilir-ziyaretci-analizi-ve-hedef-takibi-rehberi\/#Hedef_Tanimlama_Conversions\" title=\"Hedef Tan\u0131mlama (Conversions)\">Hedef Tan\u0131mlama (Conversions)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.cenuta.com\/blog\/wordpresste-google-analytics-kurulumu-nasil-yapilir-ziyaretci-analizi-ve-hedef-takibi-rehberi\/#GA4_Uzerinden_Hedef_Event_Olusturma\" title=\"GA4 \u00dczerinden Hedef (Event) Olu\u015fturma\">GA4 \u00dczerinden Hedef (Event) Olu\u015fturma<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.cenuta.com\/blog\/wordpresste-google-analytics-kurulumu-nasil-yapilir-ziyaretci-analizi-ve-hedef-takibi-rehberi\/#Hedef_Takibi_icin_WordPresste_Yaygin_Kullanim_Senaryolari\" title=\"Hedef Takibi i\u00e7in WordPress\u2019te Yayg\u0131n Kullan\u0131m Senaryolar\u0131\">Hedef Takibi i\u00e7in WordPress\u2019te Yayg\u0131n Kullan\u0131m Senaryolar\u0131<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.cenuta.com\/blog\/wordpresste-google-analytics-kurulumu-nasil-yapilir-ziyaretci-analizi-ve-hedef-takibi-rehberi\/#Google_Analytics_Verilerini_Raporlama_ve_Yorumlama\" title=\"Google Analytics Verilerini Raporlama ve Yorumlama\">Google Analytics Verilerini Raporlama ve Yorumlama<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.cenuta.com\/blog\/wordpresste-google-analytics-kurulumu-nasil-yapilir-ziyaretci-analizi-ve-hedef-takibi-rehberi\/#SEO_Performansi_ile_Analytics_Verilerinin_Entegrasyonu\" title=\"SEO Performans\u0131 ile Analytics Verilerinin Entegrasyonu\">SEO Performans\u0131 ile Analytics Verilerinin Entegrasyonu<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.cenuta.com\/blog\/wordpresste-google-analytics-kurulumu-nasil-yapilir-ziyaretci-analizi-ve-hedef-takibi-rehberi\/#Sonuc\" title=\"Sonu\u00e7\">Sonu\u00e7<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Google_Analytics_Nedir_ve_Neden_Kullanilir\"><\/span>Google Analytics Nedir ve Neden Kullan\u0131l\u0131r?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>Google Analytics<\/strong>, web sitesi trafi\u011fini izlemeye ve analiz etmeye yarayan \u00fccretsiz bir Google hizmetidir. WordPress sitenize entegre ederek \u015fu gibi verilere eri\u015febilirsiniz:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ziyaret\u00e7i say\u0131s\u0131 ve trafik kaynaklar\u0131<\/li>\n\n\n\n<li>Sayfa g\u00f6r\u00fcnt\u00fcleme say\u0131lar\u0131<\/li>\n\n\n\n<li>Kullan\u0131c\u0131 davran\u0131\u015f\u0131 ve oturum s\u00fcresi<\/li>\n\n\n\n<li>D\u00f6n\u00fc\u015f\u00fcm oranlar\u0131 ve hedef tamamlama verileri<\/li>\n<\/ul>\n\n\n\n<p>Bu bilgiler sayesinde, i\u00e7eriklerinizi optimize edebilir, SEO stratejinizi g\u00fc\u00e7lendirebilir ve kullan\u0131c\u0131 deneyimini art\u0131rabilirsiniz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"WordPress_Sitesine_Google_Analytics_Kurulumu_GA4\"><\/span>WordPress Sitesine Google Analytics Kurulumu (GA4)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Google_Analytics_Hesabi_Olusturma\"><\/span>1. Google Analytics Hesab\u0131 Olu\u015fturma<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a class=\"\" href=\"https:\/\/analytics.google.com\/\">Google Analytics<\/a> sitesine gidin.<\/li>\n\n\n\n<li>Google hesab\u0131n\u0131zla oturum a\u00e7\u0131n.<\/li>\n\n\n\n<li>\u201cHesap olu\u015ftur\u201d se\u00e7ene\u011fiyle yeni bir m\u00fclk olu\u015fturun.<\/li>\n\n\n\n<li>Web sitesi i\u00e7in m\u00fclk t\u00fcr\u00fc olarak <strong>GA4 (Google Analytics 4)<\/strong> se\u00e7in.<\/li>\n\n\n\n<li>Web sitesi ad\u0131n\u0131 ve alan ad\u0131n\u0131z\u0131 girin.<\/li>\n\n\n\n<li>Takip kodunu al\u0131n.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Izleme_Kodu_WordPresse_Nasil_Eklenir\"><\/span>2. \u0130zleme Kodu WordPress\u2019e Nas\u0131l Eklenir?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Yontem_1_Eklenti_ile_Kurulum_Onerilen\"><\/span>Y\u00f6ntem 1: Eklenti ile Kurulum (\u00d6nerilen)<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p><strong>Site Kit by Google<\/strong> eklentisi ile Google Analytics, Search Console ve daha fazlas\u0131n\u0131 entegre edebilirsiniz:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>WordPress y\u00f6netim paneline gidin.<\/li>\n\n\n\n<li>\u201cEklentiler &gt; Yeni Ekle\u201d yolunu izleyin.<\/li>\n\n\n\n<li>\u201cSite Kit by Google\u201d eklentisini arat\u0131p y\u00fckleyin ve etkinle\u015ftirin.<\/li>\n\n\n\n<li>Google hesab\u0131n\u0131zla giri\u015f yaparak sitenizi ba\u011flay\u0131n.<\/li>\n\n\n\n<li>Analytics b\u00f6l\u00fcm\u00fcnden m\u00fclk\u00fcn\u00fcz\u00fc se\u00e7in ve yap\u0131land\u0131rmay\u0131 tamamlay\u0131n.<\/li>\n<\/ol>\n\n\n\n<p>Alternatif olarak \u015fu eklentiler de kullan\u0131labilir:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>GA Google Analytics<\/strong><\/li>\n\n\n\n<li><strong>MonsterInsights<\/strong><\/li>\n\n\n\n<li><strong>Analytify<\/strong><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Yontem_2_Manuel_Kod_Ekleme\"><\/span>Y\u00f6ntem 2: Manuel Kod Ekleme<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Google Analytics GA4 kodunu kopyalay\u0131n.<\/li>\n\n\n\n<li>WordPress kontrol panelinden \u201cG\u00f6r\u00fcn\u00fcm &gt; Tema D\u00fczenleyici\u201d k\u0131sm\u0131na gidin.<\/li>\n\n\n\n<li><code>header.php<\/code> dosyas\u0131nda <code>&lt;head&gt;<\/code> etiketi i\u00e7ine yap\u0131\u015ft\u0131r\u0131n.<\/li>\n\n\n\n<li>De\u011fi\u015fiklikleri kaydedin.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Gercek_Zamanli_ve_Davranissal_Ziyaretci_Analizi\"><\/span>Ger\u00e7ek Zamanl\u0131 ve Davran\u0131\u015fsal Ziyaret\u00e7i Analizi<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Google Analytics ile ziyaret\u00e7ilerin anl\u0131k davran\u0131\u015flar\u0131n\u0131 analiz edebilirsiniz:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ger\u00e7ek zamanl\u0131 kullan\u0131c\u0131 say\u0131s\u0131<\/li>\n\n\n\n<li>Hangi sayfalarda ne kadar s\u00fcre ge\u00e7irdikleri<\/li>\n\n\n\n<li>Trafik kaynaklar\u0131 (organik, sosyal, y\u00f6nlendirme, direkt)<\/li>\n\n\n\n<li>En \u00e7ok g\u00f6r\u00fcnt\u00fclenen i\u00e7erikler<\/li>\n<\/ul>\n\n\n\n<p>Bu veriler, i\u00e7erik stratejinizi \u015fekillendirmek ve SEO performans\u0131n\u0131 \u00f6l\u00e7mek a\u00e7\u0131s\u0131ndan kritik \u00f6neme sahiptir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Hedef_Tanimlama_Conversions\"><\/span>Hedef Tan\u0131mlama (Conversions)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Web sitenizde bir d\u00f6n\u00fc\u015f\u00fcm hedefi tan\u0131mlamak, kullan\u0131c\u0131lar\u0131n ger\u00e7ekle\u015ftirmesini istedi\u011finiz eylemleri \u00f6l\u00e7mek i\u00e7in \u00f6nemlidir. \u00d6rne\u011fin:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0130leti\u015fim formunun g\u00f6nderilmesi<\/li>\n\n\n\n<li>\u00dcr\u00fcn sat\u0131n alma i\u015flemi<\/li>\n\n\n\n<li>E-posta listesine abone olma<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"GA4_Uzerinden_Hedef_Event_Olusturma\"><\/span>GA4 \u00dczerinden Hedef (Event) Olu\u015fturma<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Google Analytics &gt; Admin paneline gidin.<\/li>\n\n\n\n<li>\u201cEvents\u201d (Olaylar) b\u00f6l\u00fcm\u00fcn\u00fc a\u00e7\u0131n.<\/li>\n\n\n\n<li>Yeni bir olay olu\u015fturun veya mevcut bir olay\u0131 d\u00f6n\u00fc\u015f\u00fcm olarak i\u015faretleyin.<\/li>\n\n\n\n<li>\u201cConversions\u201d sekmesinden bu olay\u0131 aktif hale getirin.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Hedef_Takibi_icin_WordPresste_Yaygin_Kullanim_Senaryolari\"><\/span>Hedef Takibi i\u00e7in WordPress\u2019te Yayg\u0131n Kullan\u0131m Senaryolar\u0131<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>WooCommerce<\/strong> sitelerinde al\u0131\u015fveri\u015f tamamlamalar\u0131<\/li>\n\n\n\n<li><strong>Blog<\/strong> sitelerinde e-posta abonelikleri<\/li>\n\n\n\n<li><strong>Hizmet sayfalar\u0131nda<\/strong> ileti\u015fim formlar\u0131<\/li>\n\n\n\n<li><strong>\u0130\u00e7erik etkile\u015fimi<\/strong>: sayfa kayd\u0131rma, video oynatma, buton t\u0131klama<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Google_Analytics_Verilerini_Raporlama_ve_Yorumlama\"><\/span>Google Analytics Verilerini Raporlama ve Yorumlama<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>D\u00fczenli olarak \u015fu raporlar\u0131 incelemek SEO ba\u015far\u0131n\u0131z\u0131 art\u0131racakt\u0131r:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Kitle<\/strong>: Demografi, cihazlar, co\u011frafi konum<\/li>\n\n\n\n<li><strong>Edinme<\/strong>: Trafik kaynaklar\u0131 ve kampanya performans\u0131<\/li>\n\n\n\n<li><strong>Davran\u0131\u015f<\/strong>: En \u00e7ok g\u00f6r\u00fcnt\u00fclenen sayfalar ve \u00e7\u0131k\u0131\u015f oranlar\u0131<\/li>\n\n\n\n<li><strong>D\u00f6n\u00fc\u015f\u00fcmler<\/strong>: Belirledi\u011finiz hedeflerin ba\u015far\u0131 oran\u0131<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"SEO_Performansi_ile_Analytics_Verilerinin_Entegrasyonu\"><\/span>SEO Performans\u0131 ile Analytics Verilerinin Entegrasyonu<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Google Analytics verilerini <strong>Google Search Console<\/strong> ile entegre ederek:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Hangi anahtar kelimelerden trafik geldi\u011fini<\/li>\n\n\n\n<li>Hangi sayfalar\u0131n daha fazla t\u0131klama ald\u0131\u011f\u0131n\u0131<\/li>\n\n\n\n<li>Ortalama pozisyon verilerini g\u00f6rebilirsiniz<\/li>\n<\/ul>\n\n\n\n<p>Bu bilgiler, i\u00e7eriklerinizi ve ba\u015fl\u0131klar\u0131n\u0131z\u0131 SEO a\u00e7\u0131s\u0131ndan optimize etmek i\u00e7in somut veriler sunar.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Sonuc\"><\/span>Sonu\u00e7<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>WordPress sitenizde Google Analytics kullan\u0131m\u0131, yaln\u0131zca ziyaret\u00e7i say\u0131lar\u0131n\u0131 \u00f6\u011frenmekle kalmaz, ayn\u0131 zamanda kullan\u0131c\u0131lar\u0131n sitenizde nas\u0131l davrand\u0131\u011f\u0131n\u0131, hangi i\u00e7eriklerin i\u015fe yarad\u0131\u011f\u0131n\u0131 ve nerelerde iyile\u015ftirme yap\u0131labilece\u011fini anlaman\u0131z\u0131 sa\u011flar. 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